Phuket has long housed the Gibbon Rehabilitation Project. Set in the jungle by Bang Pae waterfall, visitors are welcome to observe (from a distance) the process. Elephants come to Phuket to work in the tourist industry. There is a strict quota as to how many are allowed on the island and, being sociable creatures, they enjoy the human contact.

Even though larger species of sharks are not directly related to Phuket, certain ethically-minded restaurants here refuse to serve shark fin soup because of the cruelties it entails.